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message mapping  |  impressions and opportunities

Legend.  Rising Player.  New Kid on the Block.  What professional image do you, your team and your organization project in terms of career, business and industry?  Is your professional identity accurately presenting (as well as supporting) the mission, products, services and vision of your organization? 
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Identity-at-a-glance, proverbially known as a “first impression,” establishes a decisive tone in public situations, business dealings and industry environments. 
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Social networking, white papers, websites, sales meetings, print collateral, phone conversations, building signage and e-communication; each element representing and communicating your business is a golden (and perhaps in some situations the only) opportunity. 
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The concept of Message Mapping originated in the computer software, healthcare, Homeland Security, mathematics and science sectors to develop and explore coding and communication theories.  Their “message maps” are created as written strategies for leaders to use in times of emergency and crisis. 
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We suggest utilizing creative analysis through Message Mapping to create the right impression, stay on-point, communicate organizational message and negotiate successful opportunities.

At steven august papa | creative, our interpretation of Message Mapping employs professional perspective through creative analysis and may involve:

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n  Collaborating, as a team, to shore up your organization's internal and external  messaging, your organization's visual identity in media and your individual professional  visual identity;

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n  Placing all team members on the proverbial same page through internal messaging, communication and branding; or

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n  Refreshing your presentation style, professional goals and career objectives with a new perspective.

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If you’ve got the confidence to ask critical questions, steven august papa | creative is available to support and enhance the goals and objectives of your professional identity. 

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http://www.istockphoto.com/

As a trusted consultant, steven august papa | creative identifies impressions
and suggests opportunities for positive and effective change by
employing creative analysis through Message Mapping.

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“First say to yourself what you would be; and then do what you have to do.”

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Epictetus

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“If you don't know where you are going, you'll end up someplace else.”

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Yogi Berra

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"Everyone who got where he is has had to begin where he was."

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Robert Louis Stevenson

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"Success is a state of mind. If you want success,

start thinking of yourself as a success."

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Dr. Joyce Brothers

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The power of vision harnesses the golden energy of our inspiration, passion and wisdom.

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